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Web Design & SEO Insights

Straightforward advice on web design, SEO, and digital marketing.

Spearlance Named a Finalist in the 2026 Search Engine Land Awards

Spearlance is a finalist for Best Local Search Marketing Initiative – SEO in the 2026 Search Engine Land Awards for our work with Progressive Pediatric Therapy.

Garrett Handley·Oct 20, 2026

Sketch illustration for ADA Compliance Cost: What Small Businesses Need to Budget for Website Accessibility in 2024

ADA Compliance Cost: What Small Businesses Need to Budget for Website Accessibility in 2026

Your small business website faces a $35,000 to $75,000 lawsuit risk if it lacks proper accessibility features. While those settlement figures grab attention, the real question is simpler: what will ADA compliance actually cost your business? Most small business owners discover the answer ranges from

Garrett Handley·Mar 4, 2026

Duda vs. Squarespace: Which Platform Wins for Local Businesses?

Choosing between Duda and Squarespace for your local business? This comprehensive comparison reveals which platform delivers better local SEO, performance, and ROI. Discover why most local businesses are making the switch to Duda for superior search rankings and lead generation.

Garrett Handley·Jul 20, 2025

Local Landing Pages: How to Increase Your Organic Leads for Life

Want more local leads without paying for ads? Learn how local landing pages can drive consistent, organic traffic to your business. This guide breaks down exactly how to create high-converting, location-specific pages that help you rank in Google, build trust with your community, and turn local visitors into loyal customers—on autopilot.

Garrett Handley·Apr 4, 2025

How to Build a High-Quality Website in Under a Week Without Learning to Code

Want to launch a high-quality website—without touching a single line of code? This step-by-step guide shows you how to build a professional, SEO-optimized site in under a week using no-code tools. From choosing the right builder to customizing your design, adding content, and optimizing for performance, you'll learn exactly how to create a stunning website that works—no coding skills required.

Garrett Handley·Apr 2, 2025

How AI is Changing Website Design: Should You Use AI to Build Your Site?

Curious how AI is changing web design—and if it’s the right choice for your business? This guide explores how AI tools are transforming the way websites are built, from automated layout creation and content generation to SEO and personalization. Learn the pros, cons, and best use cases of AI in web design—so you can decide whether to build your next website with the power of artificial intelligence.

Garrett Handley·Mar 31, 2025

What Makes a Website Effective? 7 Key Design Principles You Need

Is your website working for your business—or against it? Discover the 7 essential design principles every high-performing website needs to succeed. From clarity and mobile-friendliness to speed, branding, and conversion-focused layout, this guide breaks down exactly what makes a site effective—so you can engage visitors, boost trust, and turn clicks into customers.

Garrett Handley·Mar 28, 2025

GoHighLevel vs. Duda: Which is Better to Start Your Web Design Agency?

Building a web design agency but not sure which platform to use? This guide compares GoHighLevel and Duda—the top platforms for launching and scaling your agency. Learn which tool fits your goals, whether you're focused on marketing automation or professional web design. We break down features, pros and cons, and use cases so you can build smarter, scale faster, and serve clients better.

Garrett Handley·Mar 26, 2025

The Best All-in-One CRM for Freelancers: HighLevel vs. HoneyBook

Tired of juggling client tasks, invoices, and follow-ups manually? Discover the best all-in-one CRM tools designed specifically for freelancers. In this guide, we compare HighLevel vs. HoneyBook—breaking down their features, pricing, and pros and cons—so you can choose the right platform to streamline your workflow, stay organized, and grow your business with ease.

Garrett Handley·Mar 21, 2025

Best Website Builder for Local Businesses: How to Pick One That Actually Gets You Leads

Want a high-converting website that attracts more local customers—without the hassle? Discover how the right website builder can simplify design, SEO, and lead generation. This guide breaks down the best platforms, must-have features, and common mistakes to avoid—so you can create a site that actually gets you leads!

Garrett Handley·Feb 28, 2025

Best AI Tools for Website Designers in 2025

Want to rank higher and generate more leads without the manual workload? Discover how SEO automation streamlines keyword research, content creation, and link building. Learn the best tools, strategies, and common mistakes to avoid—so you can scale your SEO efforts effortlessly!

Garrett Handley·Feb 27, 2025

How to Automate Your SEO to Get More Leads

Want more leads without the manual SEO workload? Learn how to automate keyword research, content creation, and link building using AI-powered tools. Discover the best automation strategies to rank higher and grow your business effortlessly!

Garrett Handley·Feb 25, 2025

WordPress to Duda Migration: How to Move Your Site Without Losing Rankings (2025 Guide)

Migrating from WordPress to Duda? Learn the step-by-step process to move your site without losing SEO rankings. Discover best practices for redirects, metadata, and site optimization to ensure a smooth transition.

Garrett Handley·Feb 24, 2025

Duda vs. Webflow: Which Website Builder is Right for Your Business?

Duda vs. Webflow: Which website builder is right for your business? Compare ease of use, SEO performance, customization, and pricing to find the best platform for your needs.

Garrett Handley·Feb 20, 2025

Why Duda is the Best Website Platform for Agencies

Looking for the best website builder for agencies? Discover why Duda's white-label tools, automation, and SEO optimization make it the ideal platform for scaling your agency.

Garrett Handley·Feb 20, 2025

The Ultimate Guide to Pediatric Clinic Websites

Learn how to create a high-converting pediatric clinic website that builds trust, increases patient sign-ups, ranks higher on Google, and attracts top talent. Get expert insights and a free website mockup from Spearlance Media.

Garrett Handley·Feb 18, 2025

4 Ways to Get More Customer Reviews

Online reviews are modern-day word of mouth. Use these tips to grow your reviews and get more customers.

Garrett Handley·Dec 21, 2022

4 Ways to Market Your Small Business for Free

Are you looking to get in front of potential customers but don't have a budget? Try these four methods of marketing your small business for free.

Garrett Handley·Dec 21, 2022

Keyword Research for Local Business

Want to dominate the local search results? Here's how to conduct keyword research and use it to your advantage.

Garrett Handley·Aug 17, 2022

Guide to Construction Company SEO 2022

Construction company SEO has changed. With the high demand for home builders and renovations, it's important that your business ranks at the top of the search results. Click here to find out how.

Garrett Handley·Aug 9, 2022

Local Lead Generation Strategies for Small Business

Learn how local small businesses can generate more leads and convert them into customers. Here are some great strategies you can use today!

Garrett Handley·Jul 27, 2022

How Artificial Intelligence is Helping Small Businesses Grow

Artificial intelligence technology is changing the way small businesses operate. Learn how AI can help your small business grow!

Garrett Handley·Jul 18, 2022

What is the Google Maps Pack?

If you're a local business looking to attract new customers, ranking in the Google Maps pack could be your ticket. This article explains the basics of the Google Maps Pack and why it is important for all local businesses to prioritize for their local SEO strategy.

Garrett Handley·Jul 11, 2022

Find out which locations are leaking leads

In 30 minutes we look at your site, your Google profiles and who outranks you in each market. You leave knowing what we would fix first. No pitch deck, no obligation.

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