Medical Practice Marketing

A full schedule of the right patients, without waiting on referrals.

When new patients find you on their own every week, you can hire the next provider, open the next clinic and spend your time on care instead of filling gaps. We build the websites, local SEO and AI search that bring them in.

Get a free proposal
Garrett Handley, founder of Spearlance

A 30 minute call with founder Garrett Handley. We review your site, your Google profiles and who outranks you in each market, then send a proposal with the first three fixes we would make, in writing. Yours to keep, whether you hire us or not.

We review your site, your Google profile and the practices patients find before you.

The problem

Why practices stay stuck on referrals

  • Referral dependence. One referring doctor retires or changes networks, and a month of appointments disappears.
  • Patients research before they call. Parents and patients read reviews, compare practices and ask ChatGPT before booking. If you are not in those answers, you are not on the list.
  • The wrong inquiries. Your site doesn't make clear which conditions, ages or insurance you serve, so the front desk spends time on calls that never book.
  • Every clinic looks the same online. A practice with several offices often has one generic page that doesn't rank in any of their towns.
What changes

New patients who find you on their own

  • Pages for every service and condition you treat, written in the words patients and parents actually search.
  • A page and Google profile for every clinic, so each office ranks in its own town.
  • Content patients trust, with articles that cite real research and answer the questions they ask before booking.
  • AI search visibility, so you get named when someone asks for the best practice nearby.
  • Tracking set up without collecting patient health information, so you can see which services and clinics bring in new patients.
ppt4kids.com
Progressive Pediatric Therapy homepage on desktop
Progressive Pediatric Therapy homepage on a phone
Progressive Pediatric Therapy: three South Florida clinics on one site.
ppt4kids.com/boca-raton
Progressive Pediatric Therapy Boca Raton clinic page on desktop
Progressive Pediatric Therapy Boca Raton clinic page on a phone
Progressive Pediatric Therapy: the Boca Raton clinic page.
Services

What we build for practices

Rank each clinic in its own map pack

Clear service pages and easy booking

Show up in AI answers when patients research

For practices with more than one office

Proof

Practices we grow

Client

Soléa Aesthetics & Wellness

Med spa in San Diego.

Client

WishWell Counseling Center

Counseling center we helped scale with a strategic marketing plan.

"Garrett is able to take our feedback and ideas and run with them to create a solid marketing strategy that shows results! He isn't afraid to adjust approaches if a strategy isn't proving effective."
Teresa H., Operations Manager, Progressive Pediatric Therapy
Progressive Pediatric Therapy website on desktop and mobile
"His expertise was instrumental in scaling Wishwell and developing an intentional and strategic marketing approach. His ability to understand our needs and deliver actionable solutions made a huge difference."
Verenice H., WishWell Counseling Center
FAQ

Common questions

Medical practice marketing brings new patients to your practice through your website, Google Business Profile, local SEO, reviews and educational content, so you rely less on referrals.

Yes. Our clients include a pediatric therapy group with three clinics, a med spa and a counseling center.

Articles cite published research and are written for patients and parents, not clinicians. Your team reviews clinical content before it goes live.

Yes. Each clinic gets its own page and Google profile, and your report shows new patient inquiries by clinic.

See which practices patients find before you

In 30 minutes we look at your site, your Google profile and the practices outranking you. You leave with the three fixes we would make first, in writing.